Lifeline Broken Hill Country to Coast and The Royal Flying Doctor Service have partnered to pilot this campaign to Far West New South Wales, with carefully selected and trained locals as the Champions of We’ve Got Your Back.

We’ve got your back  introduces face-to-face support for rural people from the land, with Brendan and Richard, as trained Champions of this campaign engaging in genuine conversations and listening with intent, providing advocacy on the needs of those impacted by drought, linking people to appropriate services, and going places that other services don’t.